The variety of subjects offered are designed to prepare students for a successful future in the global marketplace. Subjects focus not only on communication, PR, marketing and finance, but also on intercultural issues and human resource management in order to facilitate achievement in a multicultural and multilingual environment.
The individual subjects are as follows:

SUBJECTS (First block)
- Global Business & Marketing
- Marketing Research
- Corporate Finance
- Financial Statement Analysis
- Human Resource Management
- Intercultural Communication
- Negotiation & Lobbying
- International Public Relations
- Electronic Media

SUBJECTS (Second block)
- Business Policy & Strategic Management
- Budgeting & Control
- Intercultural Conflict Management
- Cases in Marketing
- Cases in Public Relations
- Organizational Communication
- Media Strategy & Planning
- Mass Media Ethics & Legislation
- Persuasion and Lobbying